Wednesday, October 23, 2019
Resume Revision Essay
MANAGEMENT PROFILE Accomplished Professional Wine Industry Executive with 20+ years of sales experience in the wine industry leveraging efficient and effective business solutions while increasing revenue and profits. A Dynamic Sales Team Leader with a proven track record for significantly enhancing company operations utilizing strong analytical skills and demonstrating expertise in management, sales, and marketing. In-depth knowledge of budget creation and new sales development, utilizing critical thinking skills while consistently achieving sales goals. Solid ability to adapt to a highly competitive market. Key Strengths & Expertise Marketing – Brand Management Public Relations General Management Business Planning Client Relations Sales Force Leadership Strategic Planning P&L Responsibility Operations Management Sales Territory Development SIGNIFICANT ACCOMPLISHMENTS Successfully increased annual revenues grossing over $4 million as a result of cultivating and maintaining sales relationships for key customer accounts. Doubled sales and customers in the first year through implementation of effective sales strategies. Significantly increased revenues in the first year by more than 114% from 2006 to 2007. After the first year as Sales Director, significantly increased clients from 30 to over 200. PROFESSIONAL EXPERIENCE Mistral Barrels Inc., Sonoma, California                                                                               2006-Present General Manager / Sales Director Managed and directed all sales of wine barrels and oak alternatives for North America. Developed market strategies and directed Regional and National Sales Teams. Created marketing strategies for the development of two barrel brands and oak alternatives. Developed sales & projection goals for the sales team and managed key customer accounts. Developed public relations and marketing with Wine Business Monthly, Wines & Vines, and Practical Winery magazines. As a result of effective sales strategies, significantly increased revenues in the first year by more than 114% and clients from 30 to over 200 from 2006 to 2007.  KEN SEYMOUR                                                                                                                      Page Two  PROFESSIONAL EXPERIENCE  (Continued) Kelvin Cooperage, Louisville, Kentucky                                                                                          2003-2005 Sales Manager Developed sales for the West Coast and Pacific Northwest wine barrel market. Successfully achieved sales through direct visits to winemakers and purchasing managers as a result of implementing effective sales strategies. As a result, doubled sales and customers in the first year. Managed Sales Agent in Canada to include sales training of all products, and developing sales strategies and goals. Canton Wood Products, Santa Rosa, California                                                                             1994-1993 North America Sales Director Originally worked as the sole Sales Representative for the entire US wine market for the sale of oak wine barrels and oak alternatives. Successfully achieved sales goals and was promoted in 1997 to the position of North America Sales Director. Managed and led sales team in the development of sales throughout North America. Cultivated and maintained sales relationships with key customer accounts and consistently grossed over 4 million dollars in annual revenues. Developed and maintained the operating budget for North America Sales Office. Reported quarterly sales reports to the company Board of Directors in France. Demptos Glass (Agent for Canton Wood Products & Tonnellerie Boutes), Napa California   1991-1994 Cork Associates (Agent for Canton Wood Products & Tonnellerie Boutes), Napa California 1990-1991 Barrel Builder (Agent for Canton Wood Products & Tonnellerie Boutes), Calistoga, California         1988-1989 Sales Representative Sold oak wine barrels throughout the United States as a Sales Representative of Canton Wood Products and Tonnellerie Boutes. EDUCATION University of California Davis, Davis, California Home Winemaking Course, 2005 Certificate in Winemaking, 1999 Santa Rosa, Marin, San Mateo, De Anza, & Hawthorne Junior Colleges Approximately 60 units in General Education & Viticulture, 1989-1996 COMPUTER SKILLS Word ¨Excel  ¨PowerPoint  ¨QuickBooks  ¨ ACT
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